So What? Who Cares? Why You?

The WT Enterprise Center is now providing training on a step by step approach to commercial readiness. Our So What? Who Cares? Why You?® is a proven program that will help the entrepreneur determine the opportunity in the market for their new product, technology, or service. The So What? Who Cares? Why You?® is a hands on training that provides:

• A step-by-step approach through each phase of the readiness process
• Step-by-step book, visual tools, and worksheets to solidify your idea
• Examples and case studies taken from real-world commercialization success stories
• Expert coaching support through the WT Enterprise Center